Melinda J. Irvine -- having a great copywriting career

Have a Great Copywriting Career

Anyone wanting a career as a copywriter should absolutely watch this video 10 Steps to Having a Great Copywriting Career for Life. I stumbled across the video featuring Bob Bly (one of America’s most successful copywriters) a few months ago and wanted to share it out.

Robert W. Bly is a successful freelance copywriter and shares insights from almost 40 years of persuasive writing. The focus of the  video is about creating and managing a copywriting business rather than the act of writing itself. So it’s  perfect for anyone wanting to know how to get started as a copywriting professional.

Apart from his mantras of write everyday and research, research, research, Mr Bly simply explains that success in a copywriting career comes with getting good, writing the best copy you can on every job, being easy to work with, and putting the client first.

One of the things I love most in the video is how he applies the 80/20 rule to copywriting: spend 80% of your time copywriting for clients and 20% writing pet projects like poetry, personal essays or that novel you know you have to write.

Watch it for yourself!

PS: you should also check out the website of Bob Bly. He’s a great mentor and shares a lot of free content about how to be an amazing copywriter.

© 2018 Melinda J. Irvine

  • Daily Post: Mentor
  • I’m part of Post A Day 2018
  • This post originally appeared on my website and I’ve transferred all the copy here to the main blog.
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Written by Melinda J. Irvine

Melinda J. Irvine is a professional writer, small business owner, and daily blogger — helping real people like you find their voice and share their burning message with the world (and their employees). In her spare time, Mel is busy building (and writing) a free online learning centre for the marginalised kids of Estancia, Philippines.

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