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Finding art in the everyday, and writing it down.
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Melinda J. Irvine

Freelance Writer, creative, and blogger dedicated to the creative development and wellbeing of marginalised children everywhere. Reach out for your next writing assignment.

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Home » Blogging

Tag: Blogging

Why categorising your blog posts helps your business

by Melinda J. Irvine21 January 20206 February 2020

Does your business blog organise content into logical categories — or does everything you post end up in the ‘Uncategorized‘ pile? In today’s blog I’m going to be pointing out 5 critical functions that blog categories fulfil on your website. And probably the most important is SEO.

Blogging, Content Hacks, SEO Blogging, Content Hacks, SEO
what is blogging by Melinda J. Irvine

A quick guide to business blogging in 2020

by Melinda J. Irvine4 January 202014 January 20212 Comments

What is blogging actually? And why are we all doing it?  Blogging seems to be one of those ethereal ‘things’ that everyone is into, but can’t really explain.

Blogging, Content Hacks Blogging, Content Writing
blog for your readers, not for yourself by Melinda J. Irvine

Don’t blog like your brother-in-law

by Melinda J. Irvine20 December 201913 January 20213 Comments

Have you ever been invited to your sister’s (or BFF’s) for dinner — only to have the evening hijacked by your brother-in-law (or your BFF’s new girlfriend)?

Blogging, Content Hacks Blogging, Business Blogging
KEY SEO STEPS by Melinda J. Irvine

6 SEO steps to optimise a web page or blog post

by Melinda J. Irvine13 December 201922 January 2020

Today I’m unpacking the actual SEO steps I take when writing a page of web copy or publishing a new blog post. Follow the 6 steps and make your own web content more Google-friendly.

Blogging, Content Hacks, SEO Blogging, Search Engine Optimisation, SEO
tips for better business blogging

Quick Tips For Better Business Blogging

by Melinda J. Irvine31 October 201931 October 20191 Comment

Business blogging is done for one reason, and one reason only. To get people on our websites. And we want them to stay awhile too — check out our content, join the newsletter, and eventually buy something.

Blogging, Content Hacks Blogging, Business Blogging, Content Hacks
writing to a word count by Melinda J. Irvine

Blogging Tips: writing to a word count

by Melinda J. Irvine8 May 20189 December 20194 Comments

As a freelance writer I get a lot of project briefs with set word counts. Even looking across the internet there are tons of articles which reveal the 'magic formula'. That ideal word count. But realistically there is no 'number…

Read More Blogging Tips: writing to a word count

Blogging, Content Hacks Blogging, Content Writing, Web Content
Melinda J. Irvine is a professional writer-2

Just a Few Little Changes

by Melinda J. Irvine9 February 201819 June 2019

This website has grown quite a bit since it first began, more than 4 years ago. I wasn't working at the time and at the beginning of a 3 year sabbatical. Volunteering in the Philippines I found blogging was a great…

Read More Just a Few Little Changes

Family, The Writing Life Blogging
To engage fully in the work of art, all you really need are the skills you already have. ERIC BOOTH.

About Mel.

Melinda J. Irvine is an Australian writer, designer, and musician living between the Philippines and Australia. Mel is adopted mum to Jerry, a Filipino boy she met while volunteering after Typhoon Yolanda. All the money she earns as a professional writer is used to support Jerry’s recovery — plus help other marginalised kids see their own potential

neXtDRAFT zine # 68.

neXtDRAFT 68. February 2020

Community Giving.

When I'm not writing, designing or playing music, I'm actively building an online learning centre for the kids of Botongon (Philippines). If you'd like to help out, please make a donation via PAYPAL. You'll get a proper tax receipt and regular project updates. More info.
2022 Melinda J. Irvine
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