Sometimes clients forget (or just don't realise) how much background information a copywriter needs before they can start writing a company profile, press release, or set of product descriptions. It's actually quite substantial.
Tag: Copywriting
Have a Great Copywriting Career
Anyone wanting a career as a copywriter should absolutely watch this video 10 Steps to Having a Great Copywriting Career for Life. I stumbled across the video featuring Bob Bly (one of America's most successful copywriters) a few months ago and…